FamOS® Is Now a Registered Trademark

FamOS® Is Now a Registered Trademark

January 15, 2026

We are excited to share that, as of January 13, 2026, FamOS® is fully trademarked. This is a meaningful milestone for Baldwin Capital Management and an important moment for the families we serve. While the name itself is newly coined and now formally protected, the concept behind it is not new. FamOS represents a process we have refined over many years. The trademark gives a clear identity to the way we support families through planning, decision making, and ongoing guidance.

From the beginning, our focus has been on helping families feel organized, prepared, and confident as life evolves. FamOS brings energy and structure to that approach. It connects the tools, conversations, and systems we have developed through long standing client relationships and presents them in a way that is clear, practical, and easy to follow.

Becoming fully trademarked allows us to build the FamOS ecosystem with even greater momentum and consistency. It reinforces our commitment to delivering a thoughtful planning experience rooted in clarity, care, and follow through. Most important, it strengthens the foundation that supports the families who place their trust in us every day.

Thank you for being part of this milestone with us. We are excited about what lies ahead and look forward to continuing to grow FamOS while guiding your family forward with the same principles that have always defined our work.